Privacy Policy

Last updated: March 12, 2026

West 10 Tech (w10t.com), a W10 LTD company ("we," "us," or "our") operates the ScrumChamps website and application located at scrumchamps.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service. Please read this policy carefully. By using ScrumChamps, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

ScrumChamps is designed with privacy in mind. We do not require account creation, and we collect minimal information to provide our service.

1.1 Information You Provide

When you use ScrumChamps, you may provide the following information voluntarily:

  • Display Name — The name you enter when creating or joining a room. This is stored locally in your browser's localStorage and is not transmitted to any external database.
  • Room Names and Story Titles — Information you enter when creating rooms or adding stories for estimation. This data exists only for the duration of the session and is not permanently stored.

1.2 Automatically Collected Information

We automatically collect certain information when you access our service:

  • Browser localStorage Data — We store a randomly generated user identifier (UUID), your display name, and the ID of the last room you visited. This data is stored entirely within your browser and is never sent to our servers for permanent storage.
  • Usage Analytics — Through Google Analytics (GA4), we collect anonymized usage data such as pages visited, session duration, device type, browser type, and general geographic location. This data is aggregated and does not personally identify you.
  • Error Reports — We use Sentry for error tracking. When an application error occurs, technical details about the error (such as browser type, error message, and stack trace) may be collected to help us improve the service. This data does not include personally identifiable information.

2. Cookies and Tracking Technologies

ScrumChamps uses cookies and similar tracking technologies to enhance your experience and analyze usage patterns.

2.1 Google Tag Manager (GTM)

We use Google Tag Manager to manage and deploy marketing and analytics tags on our website. GTM itself does not collect personal data, but it facilitates the deployment of other tools that may.

2.2 Google Analytics (GA4)

We use Google Analytics 4 to understand how visitors interact with our website. GA4 uses cookies to collect anonymized data about your visit, including pages viewed, time on site, and traffic sources. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

2.3 Google AdSense

We use Google AdSense to display advertisements on our website. Google AdSense may use cookies and web beacons to serve ads based on your prior visits to our website or other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to ScrumChamps and/or other sites on the internet. You may opt out of personalized advertising by visiting Google Ads Settings.

2.4 localStorage

We use your browser's localStorage (a form of local web storage) to store your user preferences, including your display name, a randomly generated user ID, and the last room you visited. This data never leaves your browser unless you voluntarily share it by joining a room session. You can clear this data at any time through your browser settings.

3. Third-Party Services

We use the following third-party services to operate and improve ScrumChamps:

ServicePurposePrivacy Policy
Google Analytics (GA4)Website usage analyticsView
Google AdSenseAdvertisement displayView
Google Tag ManagerTag managementView
SentryError monitoring and trackingView

4. Data Retention

ScrumChamps is designed to minimize data retention:

  • Session Data — Room data, votes, stories, and participant information exist only for the duration of an active session. Once a room is closed or expires due to inactivity, this data is permanently deleted.
  • Browser Data — Data stored in your browser's localStorage persists until you clear it manually through your browser settings or clear site data.
  • Analytics Data — Google Analytics data is retained according to Google's standard data retention policies. We have configured our analytics to retain data for the minimum period necessary.
  • Error Reports — Sentry error reports are retained for 90 days to allow us to diagnose and resolve issues.

5. Data Security

We implement appropriate technical and organizational measures to protect the information we handle. All data transmitted between your browser and our servers is encrypted using TLS (HTTPS). Real-time communication via WebSocket connections is also encrypted. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Children's Privacy (COPPA)

ScrumChamps is intended for use by professionals and teams in a business context. Our service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at support@w10t.com and we will take steps to remove that information from our systems.

7. Your Rights and Choices

You have the following rights regarding your data:

  • Clear Local Data — You can clear all locally stored data (user ID, display name, last room ID) at any time through your browser's settings by clearing site data for scrumchamps.com.
  • Opt Out of Analytics — Install the Google Analytics Opt-out Browser Add-on to prevent analytics tracking.
  • Opt Out of Personalized Ads — Visit Google Ads Settings to manage your ad personalization preferences.
  • Cookie Management — You can configure your browser to refuse cookies or alert you when cookies are being sent. Note that some features of the service may not function properly without cookies.
  • Data Deletion Request — Contact us at support@w10t.com to request deletion of any data we may hold.

8. International Users

ScrumChamps is operated from the United States. If you access our service from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. By using our service, you consent to the transfer of information to the United States, which may have different data protection rules than your country.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top. You are advised to review this page periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

West 10 Tech (w10t.com), a W10 LTD company

Email: support@w10t.com

Website: scrumchamps.com